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Marketing Specialist

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Brief description :

Oztern Technology is Times of India Portfolio Company providing e-learning platform to students. Being a B2C Company, the profile of Marketing Specialist is a very important position for us. This Job Profile involves the following responsibilities:

  • The most important aspect of this profile is Lead generation through correct management of Google Adwords account.
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance to meet organization’s goals.
  • Capable of strategic and goal-driven optimization techniques tailored to meet our lead generation or online sales requirements using AdWords Search, Display, Mobile, and YouTube products.
  • Undertake activities to increase organic search.
  • Customer support and reference generation.
  • Meeting Weekly and Monthly Lead targets.
  • Brainstorming and actively devising newer and newer strategies to expand the customer base.
  • Excellent communication skills and demonstrated proficiency with written English.

Preferred skills

  • Intermediate/Advanced AdWords Editor proficiency.
  • Prior experience in an operations environment. 
  • Intermediate knowledge of MS Excel and Powerpoint.
  • Quick self learner.
  • Adaptive and out-going by nature.